Seven Resolutions For Your Hamptons Business

Seven simple resolutions that will help your Hamptons Business. Resolution 1. Say yes! To local charities, to the Blood Drive, to a college student who needs a mentor…doing good not only feels good, it’s good for your business. You’ll build your reputation and make more friends. Resolution 2. Talk less, listen more (yup, just like Mom said. Well, not Lynn’s mom, but..) It works. If you’re a Hamptons landscaper, builder, designer, or architect, your clients’ want to be heard. Listening breeds loyalty. Resolution 3. Get out there (without leaving your chair). Everyone, even your great aunt, is on Facebook. Is…

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Thanks to You, We Won!

We’ve gotten a lot of good news this week. Thanks to you we received thousands of votes and we are grateful to each and every one of you! We won Dan’s Best of the Best Marketing & Advertising Agency in the Hamptons. It’s nice to be popular. And it’s also great when our work gets noticed internationally. We also found out this week that we won 16 Platinum and Gold MarCom Awards (plus five honorable mentions) for websites, print ads and logo designs. What’s MarCom? An international creative competition that recognizes outstanding achievement by marketing and communications professionals. Winners range…

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Congratulations, you’re a winner!

Here’s why all those awards count. Winning awards is great. Not just so you can puff up your chest, strut around like Mick Jagger without a mic, and let your mom bore her friends to death. Winning awards actually creates press, builds credibility and gives you the opportunity to assess your own work and challenge yourself. Here’s proof.   LaGuardia Design just announced they won the American Society of Landscape Architecture Award. The Southampton Patch was the first publication to cover their win. Landscape Details was a finalist in the second annual HC&G award for design innovation this year. Of…

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Don’t Just Buy Local, Sell to Locals

It’s fall. They’re “gone” (ok, maybe here on weekends). Tumbleweed Tuesday was weeks ago. So here’s the question: What about us? (Warning – this could be perceived as a self-serving blog, but there is a relevant marketing message here, if you own a business on the East End.) We think the people who “really live here,” matter. But not every business out here does. Ok, go ahead, take Tuesdays off, change your schedules, but let us know. You’re busy? You’re tired? We are too. On Tumbleweed Tuesday we went to the health food store to grab some coffee… closed. The…

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Oooh Baby Baby! What’s new in Montauk?

This time of year it’s great to breathe in the Spring air and keep your eyes peeled for all kinds of babies. Here are some of our favorite new additions in Montauk and the Hamptons. Jill captured these little foxes, Lynn lives just up the hill from these baby goslings. And, Amanda (who we miss terribly) introduced her boy, Dylan, to the world. Of course there are new businesses popping up all over MTK, too. New in MTK: Neesa Peterson is bringing her Imperial Woodpecker Sno-Balls (N’Awleans style shaved ice) to Montauk this summer. Look for her truck at Ditch!…

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Radio Radio

SFX: LOUD CRASH! Lynn: Jill! Look there’s an alien space ship and it just landed in our office. Wow, check out those strange luminescent eyes peering at us. SFX: SCI FI MUSIC UP. Jill: Wait! Look over here! There’s a band of wild horses thundering through the back yard. SFX: NAY. WHINNEY. STOMPING FEET. SFX: LYNN SNEEZES Lynn: Man that kicked up a lot of dust. I love radio – it’s theater of the mind. You don’t have to pay for an animal trainer or a lot of special effects to create incredible drama. Jill: Yeah, but we might have…

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Super Bowl 2013

How about that game? And how about that power outage? (Rumor has it, it was caused by Beyonce’s curling iron.)   It didn’t stop us from watching the commercials! Especially in the automotive category since b+f was just awarded the Porsche, Audi, MINI, and BMW of Southampton dealerships. This year a thirty-second spot cost about 3.8 million dollars (or roughly $126,000 a second). So here’s our rating system: WAS IT WORTH IT???   WINNERS:   Dodge Ram: “God Made a Farmer” God knows we watched every second. Why? Because it didn’t sound, look or feel like anything else on TV,…

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Our new website.(Giving birth to an elephant.)

We did it! It took more than two years to give birth to our new website, and yes – as you can imagine – it was PAINFUL. Why? Well, when we’re deciding about how to promote our clients, the strategic direction is clear. The vision is focused. We know (or have developed) the branding. But when we have to please ourselves (and more to the point, two highly opinionated people) it’s another story! What was the hardest thing to agree on? Design. Tone of voice. Color. How serious, how casual, how blue, which blue? When you’re people who make a…

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Ch-ch-ch-changes in MTK!

With all the noise, we mean news, about our hometown in the Wall Street Journal, the New York Times and even London’s Tatler Magazine, we thought we’d write a blog about what’s going on in Montauk, New York. Coast, opens in the Luigi’s location the first weekend in May. Owned by Tony & Sue Berkhofer (he was the chef at West Lake Clam & Chowder House). Ronjo got a bronze job and is becoming a swanky hotel called Beach House. Gosman’s Restaurant has a new chef! Dave Piacenti, who’s worked at ENE and 1770 House. Goldberg’s Bagels is opening where…

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